Seavus Accelerator is a startup accelerator program co-funded by the Fund for Innovation & Technology Development and lead by Seavus Education & Development Center which is an active player in the international startup community as a member of EU founded My-GATEWAY Project and is Start-up Europe Ambassador for Macedonia. The goal of the accelerator is to mentor and fund promising Macedonian startups.
Demo Day is an event where all of the startup companies pitch their business plans to the jury & investors, after weeks of preparing and mentoring them, only 5 of 10 get the funding and proceed with the program. Seavus Accelerator needed an identity and concept for the event and also printed one pager documents that the jury will read to be more informed about the startup company.
The main concept I designed features 6 different light bulbs, which symbolize the different ideas the startups have. It also represents how one business changes, symbolized through the progression of the light bulbs until it reaches its full brightness and the startup unlocks its capabilities through the training and mentoring from the Seavus Accelerator program.